The Hyundai Concept Three has arrived to challenge the market. Discover the “cyberpunk” design and innovations that make it unique.
- What is the Hyundai Concept Three? It is Hyundai’s latest electric hatchback concept, presented at the IAA Mobility Show, which previews the smallest model in the Ioniq line.
- What are the dimensions of the Concept Three? It measures 428.7 cm in length, 194.1 cm in width, and 142.7 cm in height, positioning it in the compact hatchback segment.
- What makes the interior so special? Its design is a cyberpunk extravagance with vibrant colors, unique “papasans” reminiscent seats, and seatbelts running through the headrests, all using sustainable materials.
- When will the Hyundai Concept Three be launched? Hyundai has not yet announced a launch date, but the concept “signals the brand’s planned expansion into the European compact EV market.”
The future of electric vehicles has just marked a new milestone with the **Hyundai Concept Three**, a hatchback that not only promises to be the smallest Ioniq yet but also redefines what’s possible in interior design. Forget what you knew about automotive cabins; Hyundai is challenging all conventions.
This concept, unveiled at the prestigious IAA Mobility Show, positions itself as an agile and practical alternative for daily life, with dimensions that place it on par with popular global hatchbacks. The exterior design, dubbed “Art of Steel,” showcases an elegant and modern aesthetic, with a satin finish paint that mimics anodized aluminum, defying visual expectations.
With a length of 428.7 cm, width of 194.1 cm, and height of 142.7 cm, it aligns perfectly with the size of the 2025 VW Golf GTI, but with a completely futuristic look. The low and wide body, while bold for a production car, demonstrates Hyundai’s audacity in bringing impactful concepts to the streets.
The true spectacle, however, lies within the cabin. The Concept Three’s interior is a bold fusion of influences from the 80s, 90s, and 60s, with a vibrant purple and yellow color scheme, which Hyundai itself describes as a “cyberpunk extravagance.” The front seats, reminiscent of “papasans” armchairs, are a show in themselves, with seatbelts innovatively integrated into the headrests.
The infotainment system, with its decentralized dashboard and customizable widgets, evokes the clear plastic era of the late 90s, but with the promise of sustainable materials. This is the pinnacle of interior design, and it’s expected that many of these innovations will make their way into the production version, raising the bar for competitors like the 2025 New MG4 EV.
Despite the enthusiasm for “Mr. Pix,” the pixelated character inhabiting the car’s interior, Hyundai is keeping details about the launch and the complete technical specifications under wraps. However, the brand confirmed that the Concept Three “signals the brand’s planned expansion into the European compact EV market,” indicating a clear focus on the region.
This strategic move aims to consolidate the brand’s presence in the European compact EV market, where other notable players already exist, such as the Electric Peugeot E-208 GTI. Hyundai, known for innovations like the long-lasting battery of the Hyundai Ioniq 5, is ready to shake up the segment.
If and when the Concept Three reaches the market, its entry price is expected to be around €30,000 to €40,000, depending on the configuration and range. This price would put it in a competitive position to attract consumers looking for a compact electric vehicle with a bold design and cutting-edge technology. In comparison, the 2025 Hyundai Ioniq 5, a larger model, already offers performance and ultra-fast charging, setting a high standard for the Ioniq line.
Why Could the Hyundai Concept Three Dominate the Compact EV Market?
- Revolutionary Design: “Cyberpunk” interior and “Art of Steel” exterior that break paradigms.
- Focus on Practicality: Ideal dimensions for urban environments, while maintaining style.
- Sustainable Innovation: Use of eco-friendly materials in the interior, aligning with global trends.
- Strategic Positioning: Targeting the growing and competitive European compact EV market.
- Production Potential: Hyundai’s boldness in bringing concepts to reality indicates a promising future.
The Hyundai Concept Three is more than a concept car; it’s a statement of intent. It shows that Hyundai is willing to take risks and innovate to capture consumers’ imaginations and solidify its position as a leader in the electric vehicle era. This hatchback promises to be what many have been waiting for: an affordable, exciting electric car with a design that makes it unforgettable. What is your opinion on this bold bet from Hyundai? Leave your comment and join the discussion about the future of electric cars!
Author: Fabio Isidoro
Founder and editor-in-chief of Canal Carro, he dedicates himself to exploring the automotive universe with depth and passion. A car and technology enthusiast, he produces technical content and in-depth analyses of national and international vehicles, combining quality information with a critical eye for the public.