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Genesis G90 Concept 03

Genesis X Gran Coupe & Convertible: Luxury Ready for Production?

Genesis, Hyundai’s luxury division, never ceases to impress us with its concepts. This time, the brand has gone above and beyond by introducing not just one, but two models derived from its impressive G90 sedan: the X Gran Coupe and the X Gran Convertible. And the best part? They seem incredibly close to becoming a reality at dealerships.

These Genesis X Models Look Ready for Sale

Forget about those crazy concepts that will never see the light of day. Both Car and Driver and The Drive agree: these cars appear “ready for production.” The Drive goes further, stating that they are “essentially more production-ready versions of the two-door X concepts we’ve seen since 2021.” This raises a question: is Genesis finally looking to expand the G90 lineup with a breathtaking coupe and convertible?

Genesis G90 Concept 03

This proximity to reality is evident. We are not talking about fragile prototypes, but vehicles with finishes and details that suggest a production line just around the corner. Genesis seems to have taken the solid foundation of the G90 and sculpted two new gems, preserving the essence while adding an extra dose of sportiness and glamour.

Jaw-Dropping Design with a European Touch

Visually, the concepts inherit Genesis’s signature “Two-Lines” lighting design in both the headlights and taillights, a detail that has become a hallmark. However, they evolve with a redesigned diamond-shaped grille and more aggressive air intakes. The sides are wider, giving a more muscular stance, while the rear has been smoothed out, creating an elegant and cohesive look.

Genesis G90 Concept 04

The color schemes and materials draw direct inspiration from the Mediterranean. The X Gran Coupe flaunts an olive-inspired green exterior, complemented by an interior featuring shades of green and brown with micro-perforated olive wood. Meanwhile, the X Gran Convertible opts for a grape purple hue, featuring a deep blue interior inspired by Cabernet Sauvignon wines from the Livorno region in Italy. A touch of European sophistication in Korea’s soul.

Olive Green Coupe vs. Wine Purple Convertible

Although they share the same foundation and many design elements, each concept possesses its own distinct personality. The Gran Coupe emphasizes sporty elegance with its flowing roof reminiscent of a “sports car canopy,” while the Convertible exudes glamour and freedom with its retractable fabric top and repositioned beltline to highlight the bodywork when the roof is down.

Genesis G90 Concept 01

Quick Comparison: Coupe vs. Convertible

FeatureX Gran CoupeX Gran Convertible
Roof StyleFixed, “canopy” typeRetractable fabric top
Exterior Color (Concept)Green (Olive)Purple (Grape)
Interior InspirationMediterranean OliveCabernet Wine (Livorno)
Main PropositionSporty EleganceGlamour Open-Top

Luxurious Cabin: Details Indicate Ready for Production

Inside, the “ready for sale” feel is even stronger. The Drive emphasizes that the interiors look “decidedly showroom ready,” filled with “buttons and knobs, and pieces taken directly from current production models of Genesis.” This is not a futuristic styling exercise; it’s a glimpse into what could be arriving soon.

Details like a tachometer on the dashboard, a button for disabling the start-stop system, and crystal paddle shifters (!) not only reinforce the quality but also raise questions about the powertrain (more on that below). And forget the typical tightness of 2+2 cars: the rear space is generous, with displays and adjustments worthy of a luxury sedan. Your friends will be arguing over who gets the back seat!

Genesis G90 Concept 02

Interior Highlights

  • Premium finish
  • Physical buttons and controls
  • Crystal paddle shifters
  • Sufficient rear space
  • Screens for passengers
  • Inspiration from luxury materials

Powertrain: The Great Unknown of Genesis

Interestingly, amidst so many revealed details, Genesis has remained eerily silent about what powers these machines. No word on the powertrain. This is odd as previous “X” line concepts leaned towards electric power. Car and Driver notes this lack of information.

Genesis G90 Concept 05

However, the interior details, like the tachometer and the start-stop button, have led The Drive to a bold conclusion: “in other words, these things burn gasoline.” Given the G90’s platform (which offers a turbocharged V6) and the finished appearance, the bet on powerful combustion engines, perhaps high-performance versions, seems plausible. Could they be the perfect rivals to European GTs?

Production: Does it Make Sense or is it Pure Splendor?

If they make it to production, the X Gran Coupe and Convertible would enter a market niche dominated by heavyweights like the BMW 8 Series, Bentley Continental GT, and Lexus LC. It’s a low-volume segment with high margins but a strong image. The Drive questions the commercial viability but soon ponders: “can you really call yourself a genuine luxury manufacturer if you’re not spending a little money on a flashy, vanity project like this?”

The conclusion appears to be that Genesis may not be looking just for immediate profits. Producing these cars would be a statement of intent, a step toward consolidating its image as a global luxury brand competing on equal footing with the best. It would be “for the love of the game,” as The Drive puts it. And what a beautiful game it would be!

Genesis G90 Concept 06

Frequently Asked Questions (FAQ)

  • Will these cars be produced?
    Answer: Genesis has not confirmed, but the concepts appear very close to production, and insiders like Car and Driver and The Drive are betting on it.
  • What will the engine be?
    Answer: No official information has been released. It is speculated that they could use turbocharged gasoline V6 engines, derived from the G90, due to details in the interior. Electric motors are not ruled out but seem less likely at this moment.
  • How much will they cost?
    Answer: Impossible to say yet, but being derived from the flagship G90 and competing with the BMW 8 Series and Bentley Continental GT, expect high prices in the range of luxury grand tourers.
  • What are the main competitors?
    Answer: BMW 8 Series (Coupe and Convertible), Bentley Continental GT, Lexus LC, and potentially other luxury GTs.

Genesis has laid its cards on the table with two spectacular concepts that blend bold design, tangible luxury, and an air of mystery regarding the powertrain. The question remains whether the brand will have the audacity to turn these dreams on wheels into reality. What do you think? Should Genesis produce the X Gran Coupe and X Gran Convertible? Share your thoughts in the comments!

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